Day 3: Unmoderated User Testing in Maze using Figma prototype
The essence that is the collation and analysing of data for actionable insights
What is user testing?
This allows me to check the accessibility and usability of my solution. It helps me uncover potential issues, pain points, and the like before production.
Unmoderated user testing?
This is a qualitative study that provides me with actionable insights into how potential users interact with my solution. It is not monitored or guided.
Examples of unmoderated research techniques: card sorting, click testing, diary studies, surveys, etc.
Getting Started?
Define goals and target user(s)
Decide technique and method
Choose a tool
Recruit participants
Write the test script
Intro
Background questions
Main tasks
Wrap up
Conduct a pilot test
Launch my test
Analyze the results
N/B: I should stick to a maximum of eight tasks to avoid overwhelming the user. I have to keep my language clear and simple. I should also avoid asking someone who is too familiar with the product, as this can impact the results.
Pros of Unmoderated user testing
Low cost
Multiple tests can be done at the same time
Flexibility is prioritized
Cons of Unmoderated user testing
Overcommunication and assumptions are the order of the day(in terms of interaction and possible results)
The environment and participants can't be controlled.
Key takeaway/learning
It is a basic necessity to have a human-centered mindset at an organizational and/or personal level. Moderated and unmoderated usability testing is qualitative.
References
"How to: Unmoderated User Testing in Maze Using a Figma Prototype." 3 Aug. 2022, https://www.youtube.com/watch?v=LlbfdLxPpyk.
"Remote usability testing: A step-by-step guide | Maze, YouTube." 15 Feb. 2023, https://www.youtube.com/watch?v=jtqkt3HI8yI.
"Moderated vs. unmoderated usability testing: pros and cons." https://www.usertesting.com/resources/topics/moderated-vs-unmoderated-usability-testing.
"The Best Unmoderated User Testing Tools for a Successful UX..." https://www.playbookux.com/the-best-unmoderated-user-testing-tools-for-a-successful-ux-design-project/.
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